I’m a senior copywriter, creative director, and brand consultant. Based in Berlin, with clients worldwide.
I specialise in strategically-led, creatively-feisty thinking and writing: top-to-bottom rebrands, start-up identities, tone of voice guidelines, KPI-crushing campaigns… just about everything you can do with words and grammar.
For 10 years I worked in London’s advertising industry: Wieden + Kennedy (seven years), M&C Saatchi, Isobel, AMV BBDO.
During 10+ years in Berlin, I’ve worked with: Google, Zalando, On, SoundCloud, HelloFresh, AKQA, R/GA, Everpress, Pantaflix, Edenspiekermann, Polaroid, TLGG, NNormal and more.